Privacy Policy

Privacy policy and cookies policy

The privacy policy is about how European Retail Group collects and uses information about visitors to our websites. The declaration contains information you are entitled to when information is collected from our website and general information about how we process personal data.

It is voluntary for those who visit the websites to provide personal information in connection with our services.

The basis for treatment is the consent of the individual, unless otherwise specified.

What are cookies / hereinafter referred to as “cookies” only?

A cookie is a small text file that is downloaded and stored on your computer when you open a website. The cookie is used, for example, to store where the user moves around the website.

Cookies can be useful for both the owner and the user of a website. The owner of the website can customize the service based on the information stored.

By continuing your visit to our website, you agree to cookies being placed in your browser. If you do not want to accept our use of cookies, you can withdraw your consent by changing the settings in the browser.

Web analytics and cookies

As an important part of the work of creating a user-friendly website, we look at the user pattern of those who visit the website. To analyze the information, we use the analyze tool Google Analytics.

Google Analytics uses cookies (small text files that the website stores on the user’s computer), which register the users’ IP address, and which provide information about the individual user’s movements online. Examples of what the statistics give us answers to are; how many people visit different pages, how long the visit lasts, and which browsers are used. None of the cookies allows us to link information about your use of the website to you as an individual.

The information collected from Google Analytics is stored on Google’s servers in the United States. Information received is subject to Google’s Privacy Policy.

An IP address is defined as personal information because it can be traced back to a specific hardware and thus to an individual. European Retail Group uses Google Analytics’ tracking code which anonymizes the IP address before the information is stored and processed by Google. Thus, the stored IP address cannot be used to identify the individual user.


European Retail Group stores information about which keywords users use on our sites in Google Analytics. The purpose of the storage is to make our information offer better. The usage pattern for searches is stored in aggregate form. Only the keyword is stored and they can not be linked to other information about the users, such as the IP addresses.

Information sharing

European Retail Group in some cases shares personal information with other companies performing services on our behalf. This is primarily to give you a safer and better user experience. For example, web and marketing agencies to run the website. These are not allowed to use this personal information for any purpose other than to perform services for European Retail Group. 

Contact Us

All our contact information can be found by contacting us on the website.